As vehicles get smarter, your car will be watching you.
This week at CES, the international consumer electronics show in Las Vegas, many start-ups will demonstrate to global automakers that sensor technology that monitors and analyzes drivers, passengers, and objects in cars is coming together. will translate into increased security in the short term, and income opportunities in the future.
Whether generating alerts about drowsiness, unsecured seat belts, or wallets left in the back seat, emerging technology aims to not only reduce distracted driving and other unwanted behavior, but also help automakers. and dishonest companies to make money with the data generated inside the vehicle.
On-board sensor technology is seen as crucial for the full deployment of self-driving cars, which analysts say are still likely to be years away from commercialization in the United States. At present, self-driving cars are still mostly in the testing stage.
More sophisticated in-car monitoring could also address concerns that technology that automates some – but not all – driving tasks could cause motorists to lose attention and not be ready to take back control if the situation calls for it. .
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When self-driving cars gain popularity, surveillance cameras and the artificial intelligence software behind them will likely be used to help passengers create a more personalized ride. Right now, however, these cameras are primarily used to improve safety, which is reminiscent of a useful backseat pilot.
Camera data is analyzed using image recognition software to determine if a driver is looking at their cell phone or the dashboard, if they are being hijacked or falling asleep to name a few. just a few examples.
Companies such as Israeli companies Guardian Optical Technologies and EyeSight Technologies, Eyeris Technologies from Silicon Valley, Sweden’s Smart Eye, Australia’s Seeing Machines and Vayyar Imaging, have already signed undisclosed deals for the 2020 production year and beyond.
It is not yet clear how consumers in the Facebook age and virtual assistants like Amazon’s Alexa will react to the potentially baffling idea of being monitored – and then alerted – inside a vehicle, especially more than cars become parts of life with the advent of self-driving.
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“There is no doubt that this is a hot spot”, said Modar Alaoui, founder and CEO of Eyeris, in a recent interview. His company combines five 2D cameras with artificial intelligence technology to “Understand the world of the vehicle”, including the height, weight, gender and posture of occupants of a car.
Alaoui believes that once automakers see the benefits of a camera monitoring the driver, they will prefer this option.
Abdellah Chbani with Reuters