What does Mitsubishi represent in Europe?


Often overlooked and sometimes underestimated in Europe, Mitsubishi Motors was part of a dynamic cycle in the region before the Covid crisis. The proof is in the numbers.

Mitsubishi can bet on the winning combo PHEV + EV and the Eclipse Cross plug-in hybrid goes in this direction. © Mitsubishi

If we take the last benchmark commercial year, 2019, before the health crisis and the heavy impacts that we are experiencing on the 2020 market, Mitsubishi Motors Europe, under the aegis ofEric Wepierre, had the following results in the area:

Sales Europe (33 countries and L200 included) 2019

171,906 registrations (+ 4% compared to 2018)

Top 5 best-selling vehicles

1 / Space Star / Mirage: 39,530 sales (+ 10%)
2 / Outlander PHEV: 34 729 ventes (+ 42%)
3/ ASX : 31 306 ventes (- 3 %)
4 / Eclipse Cross: 27,368 sales
5 / L200: 23,414 sales (+ 12%).

Top 10 markets

1 / Germany: 54,033 sales (+ 4%)
2 / United Kingdom: 26,788 sales (-13%)
3 / Spain: 14,769 sales (+ 10%)
4 / Italy: 9,659 sales (+ 33%)
5 / France: 9,437 sales (+ 29%)
6 / Sweden: 6,789 sales (+ 32%)
7 / Poland: 6,762 sales (+ 15%)
8 / Netherlands: 6,690 sales (- 7%)
9 / Norway: 5,776 sales (+ 5%)
10 / Austria: 5,059 sales (- 8%).

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